AI Update, April 17, 2026: This Week’s Biggest AI News, Strategy Shifts, and Marketing Takeaways
The ground keeps shifting under our feet—and this week, it moved in ways marketers, product teams, and publishers can’t afford to ignore. OpenAI is recalibrating how ChatGPT searches and cites. HubSpot is rolling out Answer Engine Optimization (AEO) as a new performance layer for AI discoverability. Anthropic and Adobe are productizing end-to-end creative and development…